Adding to the last post, I have made this layout in order to break away from the usual text on a spread. However, the challenge I face is designing a spread where the design doesn't take away from the typographic aspects of my assigned typeface (futura). In other words, I don't want to take the spotlight away from the type. For this project, this may be the hardest challenge for me. Finding the balance between design and focus on type is crucial, and this factor can either make or break any advertisement.
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